We first released the Channel Mum Vlog 15 – our roundup of the top UK YouTube channels for mums – back in December. And just three months later we’re really excited to say that the Channel Mum Vlog 15 is now the Vlog 20.
We publish the list every month and as we’ve been doing so, we’ve seen a steady increase in the number of mums vlogging on YouTube and – crucially for the Vlog 20 – hitting the 1000 subscriber mark, which means that they are eligible to make the list.
This month’s includes a number of newly established channels, including one fronted by celebrity mum Michelle Heaton who has attracted over 200,000 views of her channel since it launched in November 2014. The ‘Michelle Heaton In Reality’ channel features videos with Michelle vlogging about health and fitness, the red carpet and motherhood, with one of her most popular videos last month offering advice on how to throw a Frozen birthday party.
One of YouTube’s top beauty vloggers Ruth Crilly also makes the list for the first time this month. Ruth, who has nearly 300k subscribers on her channel ‘A Model Recommends’, is pregnant with her first child and has begun vlogging about her pregnancy. Vloggers need to make at least one family-related video per month to make the list, which means Ruth has joined the other 19 channels in the Vlog 20.
Other channels making the list for the first time include Belles Boutique, fronted by mum Laura whose channel has an impressive 18,000 subscribers and Emma Ross’ Mamalina channel, which just hit 1000 subscribers.
The Saccone-Jolys channel, fronted by vlogger Anna and husband Jonathan tops the combined engagement & reach chart this month, seeing off competition from Louise Pentland’s Sprinkle of Chatter channel, which took first place in the previous two months. Sprinkle of Chatter was knocked out of the Vlog 20 completely this month, as none of her videos were family-related.
Huge congratulations to everyone who made the list this month – as well as to the many new UK-based channels that are popping up for mums – welcome to the family!